Apart from going to Uni and blogging, I work at an Optometrist where they not only test eyes, but sell designer optical frames as well as designer sunglasses. A couple of days ago, while chasing up an enquiry for customer on the Oakley website, I was surprised to find these Oakley FUEL CELL customerized with country flag icons as part of their ‘One World, One Icon’ campaign for the FIFA 2010 World Cup. The sample had the South African flag as an icon on the sunglasses as well as a matching flag pouch to protect the sunglasses. I wanted to search more into it the moment I saw it, but I had to attend to my customer’s enquiry. Later on, I looked on the Oakley website expecting to see a few other African flags as icon options to go onto the sunglasses. But to my dismay, South Africa is the only African flag to be included on the list. I think if the FIFA 2010 World Cup was not held in South Africa, they might not have considered an African country!
SOURCE: OAKLEY
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